The Role
Sr. Digital Designer
Problem
ViacomCBS needed to revamp its user experience and user interface for content across it’s channels.
Solution
Simpler breakdown of content from page to page. Experiment with layouts to find the most seamless option. Update tags and titles with clearer fonts. Make button selection options easier to read. Utilize gradients on images to make text on images read more clear.
Impact
We created a seamless, easy experience that’s flexible for users across platforms where ViacomCBS content is consumed. This led to a 15% increase in downloads from the app store, averaged out across brands.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.